To convey a sense of whimsy and build on the brand's joyful personality, I chose to edit real images of pasta noodles to artfully spell out the city's name. I used different types of pasta to call attention to Pastaria's diverse array of options. The script "Coming Soon" is hand-lettered in loopy cursive, reminding customers of twirling pasta and symbolizing Pastaria's dedication to handcrafting a fun dining experience. The pasta letters are accompanied by ruby red tomatoes alongside a sauce container, inviting consumers to imagine the richly delightful taste of fresh sauce-draped noodles. Using the fonts and illustrations provided by their graphic design team, I designed paper bags with pasta flowing downwards from the ropes to add visual interest. I employed the spaghetti graphic as a motif to ensure a cohesive look within the Pastaria deliverables.